As a followup to my original Email Newsletter Makeover post, I wanted to share the latest Mini email newsletter I received this morning. It’s an improvement in that I can actually read the header and footer text and they are more effectively used img alt tags. But there’s still a lot of room for improvement. For example, why is all the main text your writing in order to sell your product embedded in an image?
Below are screenshots showing the email with images off (default) and images on.
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